A cinematic origin story for a social enterprise

Good Fire is a packaged firewood company that sources 100% of its wood from local wildfire mitigation efforts, repurposing trees that would otherwise be chipped, burned, or left to rot.

Part product launch, part public awareness campaign, the cinematic foundational narrative positions Good Fire as a solution to a broken system. Designed for investors, community stakeholders, retail partners, and consumers who want to understand the mission before they buy.